Thursday, November 18, 2010

The Medium is the Message


An old varsity connection recently requested that we become friends on Facebook and I noticed that the symbol or logo - as opposed to a photograph - he used to identify himself was a hammer breaking the Microsoft flag.

The hammer clearly denoted the communist one and the flag presumably represented evil capitalism. But it was a very hi-tech image and I couldn't help wondering why the world's second-most-vitriolic anti-Americans (the first obviously being radical Muslims) always happily employ American technology and/or actually live in the big Satan. They don't go and work in, say, Minsk, Chengdu or Douala and start a workers' revolt from there.

Seeing The Social Network will no doubt fuel their anti-capitalism because it doesn't paint a very flattering portrait of how the latest social revolution came about, one in which you are free to mention your sore nose or share the latest brilliant idea.

Students of Screenwriting 101 will also be delighted to point out that the film starts with a big no-no: a very long conversation. Ah, but the lecturer might reply, it's because David Fincher (Seven, Fight Club) is directing: he can get away with it. Which is probably true.

His film also doesn't really have a protagonist. Instead its focus is on the founder of Facebook, Mark Zuckerberg (Jesse Eisenberg), the youngest billionaire on the planet. In that initial conversation he proves himself to be a completely charmless little misogynist. Sharp, but charmless, badly dressed and unattractive. So much so that his girlfriend tells him to get lost and doesn't change her mind when he becomes ultra-rich. Maybe the point is that in the world of business and/or IT there are only absentee protagonists.

Almost half of the film consists of lawsuits being conducted against Zuckerberg, surrounded by men and women in stiff grey suits according to their sex, while he maintains his shapeless jeans and those hideous single-strap plastic sandals sports people used to (or maybe still) wear.

What was his crime? Well, according to the film it's a bit of a grey area. It's not like he stole anyone's idea directly. Yes, there already was an electronic network connecting students on campus, but it wasn't being used to decide who's the hottest girl around, or which animal she resembles. For that, Mr Zuckerberg had the brains to write the program exclusively.

So, not a nice piece of work, our Mr Zuckerberg, about whose background we learn absolutely zip.

But every Bill Gates needs a couple of co-founders who will become faceless co-billionaires. Enter Sean Parker, the founder of the failed Napster and, according to the film, a real little shit. Justin Timberlake has become surprisingly adept at playing these morally vacant characters, but according to Vanity Fair the person he portrays so well is not such a turd.

Sure, he likes to party hard - and Fincher is a master at making that kind of American decadence look extremely attractive - but he knows how to sell and realise an idea and, according to the real Parker, "it's technology, not business or government, that's the driving force behind large-scale societal shifts".

What he neglects to say is that nothing just pops up of out nowhere and changes the world, but he doesn't come across as the spineless little slimeball that we see in the movie either. What he has, of course, is exactly what Zuckerberg doesn't, namely social skills, charm.

But if the real Parker is not being portrayed accurately, why should we believe that Zuckerberg is? What exactly would screenwriting heavyweight Aaron Sorkin (West Wing) and Fincher be trying to say? Obviously the film wasn't made without covering all legal loopholes, which Zuckerberg seems pretty good at finding, so what does this story boil down to in the end? A bit of business history, perhaps, a little mythmaking? Maybe not.

Someone playing the aforementioned Gates is featured in a cameo and we all know that the richest man in the world, along with the second richest, Warren Buffett, is giving away the equivalent of small countries' GDP to causes such as the eradication of polio and malaria, and the fight against HIV/Aids.

Judging by this film, one wouldn't be surprised if Zuckerberg were to sell all our personal details to the CIA or whoever else wants to watch us and has enough money, like those Chinese securocrats who think they're fighting a winning battle against a technology - and therefore consciousness - that renders them positively dinosaurian.

But at least The Social Network isn't one of those nauseating college romances, and maybe Fincher used the oldest trick in the cinematic book to convince Zuckerberg, whether face to face or not, that this film needed to be made.

Maybe he, like Parker, appealed to the young billionaire's desperate need for social acceptance, and this time round they both won, since the film is making a killing at the box office.

Neil Sonnekus

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A Passage in India

Jaipur, Rajasthan's capital, is not the place to go to if you want to catch a glimpse of India's headlong rush into modernity. A fixture on the tourist circuit, it is best known for its pink-walled old city, its 18th-century forts, its traditional jewellery and technicolour textiles. But for a few days each January, the city provides a conduit to the people and debates at the very heart of contemporary literature.

Set in the grounds of a beautiful heritage property, Diggi Palace, the DSC Jaipur Literature Festival has grown rapidly in the past six years from a small, regional affair to one of international stature that has attracted the likes of Salman Rushdie and Ian McEwan.

Last year, it attracted more than 20 000 people and more than 200 speakers. The five days of reading and panel discussions have become an increasingly important stop for writers looking to showcase their work, and for agents and publishers on the lookout for the Next Big Thing.

Crucially, though, it maintains its local feel. As anyone who has been to Hay knows, the problem with the major lit festivals is that they are usually just a vehicle to sell books and the closest they get to any excitement is when the author fluffs his lines while reading an extract from his latest work.

There's often a sense of "we must pull in the celebrities at any price" - as when Hay spent $168 000 to have Bill Clinton speak in 2001. By contrast, Jaipur has remained largely non-commercial. No one is paid a fee and, more to the point, the entire festival is free to attend. Instead of relying on ticket sales, the fest has managed to shame or cajole institutions like Merrill Lynch into becoming major sponsors, along with the usual suspects like the British Council.

To cap it off, excellent Indian cuisine is served to thousands of participants free of charge and superb live music is performed into the small hours every night. Authors mingle informally with the public too, while there is plenty of networking.

Jaipur is directed by the respected author William Dalrymple, and this January he's managed to attract Orhan Pamuk, JM Coetzee, Kiran Desai, Richard Ford, Anthony Beever, Jay McInerney, Mohsin Hamid, Monica Ali, Jung Chang, Fatima Bhutto, Candace Bushnell and Germaine Greer - to name only a few - to Diggi Palace, along with book lovers from all over Asia and abroad.

It's definitely worth checking out, not least to see whether Tina Brown was right when she called it "the greatest literary show on earth".

Melissa de Villiers

* The Jaipur Literature Festival runs from 21 - 25 January 2011. For more details, go to: http://jaipurliteraturefestival.org/












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